A layout built for roofing, not retrofitted from a generic trade template
Every section answers a question a roofing buyer actually has, in the order they usually ask it.
Roofing website design built to turn a worried homeowner into a booked estimate
Good roofing website design puts the proof in front of a homeowner before they scroll to the fold: real project photos, the specific service they searched for, and a request form that asks for an address instead of a paragraph.
What it costs
- Plans$127 a month
- Build fee$697, after launch
- Live in7 days
- Revisions5 a month
- Domain and hostingIncluded
Design decisions we make differently for roofing
A roofing site is judged in seconds by someone standing outside with a phone, often after a storm. The layout leads with the proof that matters most in that moment: a before-and-after photo, the roof types you work on, and a request path that takes under a minute. We do not open with a stock photo of a generic house or a paragraph of mission-statement copy, because neither answers the question the visitor actually has.
- Before and after project photos placed high on the page, not buried in a gallery link
- Layout built around your actual service area, not a generic "we serve everyone" claim
- One clear estimate request path repeated at the points where someone is ready to act
Colour, type and layout choices that read as a real business
Design for a trade business has to read as established and careful with money, since that same care implies careful workmanship. We pick one accent colour and one type pairing for the whole site rather than a different look on every page, use real geometry instead of stock icon packs, and keep the layout legible in direct sunlight on a phone screen, which is where a large share of roofing searches actually happen.
What makes a roofing design different from a generic contractor template
A generic contractor template treats roofing the same as landscaping or plumbing: one hero, three feature cards, a contact form. Roofing buyers care about specific things a generic template never surfaces: which roof systems you install, whether you handle insurance claims, and what a finished job from your crew actually looks like. The design is built around those specifics rather than a one-size-fits-all trade site shell.
What you get
A before-and-after gallery organized by roof type
Shingle, metal and flat roof projects sit in their own filtered views instead of one long undifferentiated feed.
A design that reads clearly on a job-site phone
Large tap targets, legible type in bright light, and a layout that never requires pinching to zoom.
One accent colour and one radius system, in light and dark
A single, confident visual language across every page instead of a different look per section.
An estimate request form designed for how roofing leads actually behave
Short, address-first, and built to route straight into your CRM.
Purposeful diagrams and icons instead of stock clip art
Any illustration on the site is built from real geometry, not a downloaded icon pack with your colours pasted on.
Questions about roofing website design
Do you design the site around our existing logo and brand colours?
Yes. Send your logo and any brand colours during onboarding and we build the design around them. If you do not have brand colours set, we recommend a palette during the onboarding call and confirm it with you before building.
How many pages does the design cover?
The design system covers every page type your plan includes: home, about, service pages, one page per town you serve, a gallery, and your estimate request flow, all built from the same design language.
Can we see the design before it goes live?
Yes. You review the built site before launch and request changes as revisions; nothing goes live until you have approved it.
Do you use website builder templates or page builder plugins?
No. Every page is custom coded rather than assembled from a page builder or a purchased template, which is part of why the site stays fast and does not accumulate the bloat those tools tend to add over time.
See it built for your business
A live walk-through of the site you would get, in about 30 minutes. Plans from $127 a month, the $697 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email hello@getroofingwebsite.com and a person replies within one working day.